Once a year, an awful lot of people are forced to pretend to care about football.
Some friend or partner of theirs drags them to a Super Bowl party, and while it can be worth the hassle just to experience the expensive commercials, the unhealthy food, the surfeit of alcohol, the hilariously dumb halftime show, the Puppy Bowl, or drunk people wearing unattractive props, many people would rather spend three hours passing a stone than watch the actual game.